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Crafting a blueprint for outstanding customer experience

Learning resources

13 August 2024

Crafting a blueprint for outstanding customer experience

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

+42 más

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An illustrative photo of a woman working on the laptop

Course for tourism professionals providing tools for client-focused solutions and continuous service improvement.

 

Publishing org

UNWTO

Topics
Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Organisation Type

Company with 250 or more employees

Consumer Organisations

Destination Management & Marketing Organisations

Media / Journalist Organisations

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Best practices, peer learning and networking

    • Pact for skills

    • Skills needs for twin transition

    • Training opportunities

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The IESA - UNIKEMIA course is designed to equip students with the necessary tools to develop tailored solutions that meet the needs of clients within the tourism industry. Aimed at professionals in the tourism field, the program supports them in fostering and upholding a commitment to service excellence by implementing the Customer Experience Map as an ongoing method for enhancement. Enrollment is open continuously and is free of charge. (The original piece available only in Spanish)

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