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Impact of major events on destination travel

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30 August 2024

Impact of major events on destination travel

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of a man rides a green sports bike

The report analyzes the significant increase in visitor numbers and changes in mobility in Jerez de la Frontera due to the annual Motorcycle Grand Prix.

Publishing org

Dataestur

Topics
Geographical descriptors

Spain

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Best practices, peer learning and networking

    • Sustainable mobility

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The report, "The Impact of the Jerez Motorcycle Grand Prix on Tourism", presented in April, 2024 by SEGITTUR, examines how the Grand Prix, held annually in late April, affects visitor numbers and mobility in Jerez de la Frontera. Using Big Data from Spain's Ministry of Transport, Mobility and Urban Agenda (MITMA), the study reveals that the event significantly boosts tourist arrivals, with a 20% increase in April and up to 35% during the race weekend. This surge also leads to notable changes in local mobility patterns, with increased travel and visitor activity. The data underscores the Grand Prix's substantial economic impact and highlights the need for strategic planning to manage such events effectively.

#Mobility #Destination management #Reports

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