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Aveiro: A finalist in the 2025 European Green Pioneer of Smart Tourism competition

Best practices

27 September 2024

Aveiro: A finalist in the 2025 European Green Pioneer of Smart Tourism competition

Adventure tourism

Cultural tourism

Ecotourism

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An illustrative photo of the river near buildings.

Aveiro, Portugal recognized as a finalist in the 2025 European Green Pioneer of Smart Tourism competition for its innovative initiatives aimed at enhancing accessibility and the tourist experience.

Publishing org

Directorate General for Internal Market, Industry, Entrepreneurship and SMEs - DG GROW

Topics
Geographical descriptors

Portugal

Organisation Type

Academic / Research and VET Institutions

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional Authorities

  • Specific types of tourism

    • Adventure tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Best practices, peer learning and networking

    • Changes in tourism demand and opportunities

    • Governance of tourism destinations

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The European Green Pioneer of Smart Tourism is an EU competition led by the European Commission, designed to acknowledge and reward smaller European destinations that have implemented effective strategies for boosting sustainable tourism through green transition efforts. Aveiro, Portugal, is one of the seven countries acknowledged for the 2025 competition. The city is focused on improving accessibility and the tourist experience with innovative green initiatives. These include the BUGA shared bicycle system, which uses GPS technology for route optimization and public space management, as well as Portugal’s first fully electric ferry and electric buses. These measures have significantly cut CO2 emissions and enhanced the quality of life for both residents and visitors. Additionally, Aveiro’s cultural programming, which marks it as the first Portuguese Capital of Culture in 2024, aims to celebrate and preserve its unique heritage while engaging the community in sustainable practices. Click the link to explore all the achievements that led to Aveiro being selected as a finalist in the competition.

#Smart destinations #Sustainable destinations #Destination management

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