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CulTourData: Advancing cultural tourism with data and analytics

Best practices

03 September 2024

CulTourData: Advancing cultural tourism with data and analytics

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

+22 more

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An illustrative photo of a statue of a man holding a book in front of a building

The CulTourData project, co-funded by the COSME programme of the European Union, aimed to enhance data-driven cultural tourism within the European Capitals of Culture (ECoC) network by improving the data and analytics skills of SMEs.

Authors

CulTourData project

Related Organisation(s)

Association of Extremadura Tourism Cluster

Basilicata Creativa

Consorzio Materahub Industrie Culturali e Creative

Economic Development Corporation, City of Chemnitz

ENAT

Inqubator Leeuwarden

Ip Leira

Košice Turizmus

Topics
Geographical descriptors

Belgium

Germany

Italy

Netherlands

Portugal

Slovakia

Spain

Organisation Type

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

International Organisations

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Digitalisation of tourism SMEs and destinations

    • Innovative tourism services

    • Tourism strategies

    • Well-being of residents

  • Business activities

    • Activities of associations and other organisations supporting tourism

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Museums

    • Operation of historical sites

    • Other

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The CulTourData project, co-funded by the COSME programme of the European Union, aimed to enhance data-driven cultural tourism within the European Capitals of Culture (ECoC) network. Running from January 2022 to January 2024, it focused on improving the data and analytics skills of small and medium-sized tourism enterprises (SMEs) through a financial support scheme. By leveraging synergies between tourism, culture, creativity, and digital technology, CulTourData sought to create more inclusive, sustainable, and attractive tourism products, demonstrating how a data-driven approach can elevate the quality of cultural tourism.

#Innovation in tourism #Destination management #Empowerment

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