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EU Tourism Dashboard: A Comprehensive Tool for Policy Makers and Industry Stakeholders

Data

16 September 2024

EU Tourism Dashboard: A Comprehensive Tool for Policy Makers and Industry Stakeholders

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

+65 more

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The EU Tourism Dashboard is an essential resource designed to support policymakers, tourism operators, researchers, statistical officers, and the general public in understanding and enhancing the tourism ecosystem. Developed by the Joint Research Centre in collaboration with DG GROW, the dashboard features a comprehensive set of indicators that measure and estimate the current conditions of the tourism sector. These indicators track progress towards achieving lower environmental impacts, higher digitalisation, and greater socio-economic resilience.

Publishing org

European Commission

Topics
Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Organisation Type

Academic / Research and VET Institutions

Company with 250 or more employees

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional Authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Accessible tourism services

    • Best practices, peer learning and networking

    • Changes in tourism demand and opportunities

    • Circularity of tourism services

    • Coordinated information on travelling

    • Cross-border travelling

    • Digitalisation of tourism SMEs and destinations

    • Equal and fair tourism jobs

    • Funding and support measures

    • Governance of tourism destinations

    • Green Transition of Tourism Companies and SMEs

    • Improving formal education

    • Improving statistics and indicators

    • Innovative tourism services

    • Multimodal travelling

    • Online visibility of tourism offer

    • Pact for skills

    • Promoting PEF/OEF methods for tourism

    • R&I on climate-friendly tourism

    • R&I on digital tools for tourism

    • Short-term rentals

    • Skills needs for twin transition

    • Sustainable mobility

    • Tools for data on tourism

    • Tourism strategies

    • Training opportunities

    • Well-being of residents

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The dashboard's indicators are crafted to be comparable across time and space, ensuring consistent analysis regardless of the size of reporting units, such as countries or regions. Each indicator is expressed in relevant units of measurement, ranging from less to more desirable outcomes. For example, a high value in 'tourism diversity' is favorable, while a high value in 'tourism energy intensity' is not.

The EU is one of the world's most prominent tourist destinations, attracting hundreds of millions of domestic and international visitors annually due to its natural diversity, cultural heritage, and economic importance. In 2019, the travel and tourism sector contributed approximately 11% to the EU’s employment, encompassing direct, indirect, and induced jobs. However, the economic contribution of tourism varies significantly across EU countries and regions. Beyond its economic impact, tourism promotes European culture and heritage, enhances well-being, and generates opportunities for personal, cultural, and economic exchanges.

The EU Industrial Strategy update (COM(2021) 350 final) underscores the need to accelerate green and digital transitions, particularly for ecosystems heavily impacted by COVID-19, such as tourism. In response, DG GROW initiated the co-creation process of the Transition Pathway for Tourism in June 2021, involving industry, public authorities, social partners, and other stakeholders. Concurrently, the Council of the European Union invited the Commission to collaborate with Member States and relevant international organizations to design the EU Tourism Dashboard as a flagship tool for the tourism ecosystem.

The Transition Pathway for Tourism, published in February 2022, identifies 27 areas of action for the green and digital transition and improving the resilience of EU tourism. It calls for more circular and environmentally-friendly services, enhanced data sharing for innovative services, and improved diversity and accessibility of services.

The EU Tourism Dashboard, released as a proof-of-concept in December 2021 and fully available to the public since October 2022, supports the Transition Pathway by monitoring environmental, digital, and socio-economic aspects of tourism through harmonized data and indicators. The dashboard provides data at the country level (NUTS0) and, for a subset of indicators, at sub-national levels (NUTS2 and NUTS3), facilitating the collection, development, and harmonization of European regional statistics.

To sum up, the EU Tourism Dashboard is a crucial tool for informed decision-making, enabling stakeholders to monitor and enhance the tourism ecosystem's sustainability, digitalization, and resilience.

For an in-depth analysis and further insights, please visit the linked source on the left-hand side of the platform.

#Tourism indicators #Tourism sustainability indicators #Reports

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