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Atout France to manage national tourism labels

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02 September 2024

Atout France to manage national tourism labels

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of buildings.

Atout France will manage France’s national tourism labels from May 2024, introducing stricter eco-responsibility criteria to modernize and promote sustainability in the tourism sector.

Publishing org

Atout France

Topics
Geographical descriptors

France

Organisation Type

Academic / Research and VET Institutions

Company with 250 or more employees

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional Authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Circularity of tourism services

    • Digitalisation of tourism SMEs and destinations

    • Tourism strategies

  • Business activities

    • Activities of associations and other organisations supporting tourism

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Atout France has been tasked with the operational management of France's national tourism labels, "Qualité Tourisme" and "Tourisme & Handicap," starting May 1, 2024. These labels will become state-certified, aiming to improve quality and sustainability in the tourism sector. The new "Destination d'excellence" label will replace "Qualité Tourisme" and include stricter eco-responsibility criteria. This initiative seeks to modernize tourism standards and encourage more sustainable practices across the industry. (The original piece available only in French)

#Sustainable tourism #Tourism development #Innovation in tourism #Community engagement #Adaptation strategies

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