Learning resources
14 August 2024
Comprehensive hotel management training program by ESSEC Business School
Learning resources
14 August 2024
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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ESSEC Business School provides a thorough training program on hotel demand, distribution, and revenue management.
Coursera
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Albania
Armenia
Austria
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Cyprus
Czechia
Denmark
Estonia
EU-27
Finland
France
Georgia
Germany
Greece
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Iceland
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Latvia
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Netherlands
North Macedonia
Norway
Poland
Portugal
Romania
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
Türkiye
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Academic/Research and VET Institutions
Company with 250 or more employees
Consumer / tourist organisation
Cultural and Heritage Organisations
Destination Management & Marketing Organisations
EU institutions
Financial Institutions and Investors
Industry Associations and Chambers of Commerce
International Organisations
Local authorities
Media/Travel Journalist Organisations
National authorities
Networks and Federations / Confederations
NGOs / Non-profits
Regional authorities
SMEs (a company with less than 250 employees)
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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MICE tourism
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Mountain tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Best practices, peer learning and networking
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Training opportunities
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Business activities
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Hotel and similar accommodation
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ESSEC Business School offers a comprehensive training program for anyone interested in learning the fundamentals of hotel demand management, distribution, and revenue management. This program consists of a series of four courses, providing an in-depth overview of how e-commerce intermediaries, such as online travel agencies, are influencing the complex hospitality sector. It also explores tools and techniques to effectively market hospitality services and maximize business revenue in the global industry landscape. No prior experience is required to join the course, which offers a 7-day free trial. Afterward, learners can continue at their own pace for a monthly fee of USD 49.
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