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Recognizing sustainable tourism: the European Green Pioneer of Smart Tourism initiative

Learning resources

19 September 2024

Recognizing sustainable tourism: the European Green Pioneer of Smart Tourism initiative

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of a rooftop view of a modern building equipped with solar panels

The European Green Pioneer of Smart Tourism initiative rewards smaller European destinations for innovative and effective sustainable tourism practices.

Publishing org

European Commission

Topics
Geographical descriptors

Austria

Belgium

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Germany

Greece

Hungary

Ireland

Italy

Latvia

Lithuania

Luxembourg

Malta

Netherlands

Poland

Portugal

Romania

Slovakia

Slovenia

Spain

Sweden

Organisation Type

Local authorities

National authorities

Regional authorities

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Best practices, peer learning and networking

    • Funding and support measures

    • Governance of tourism destinations

    • Innovative tourism services

    • Sustainable mobility

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The European Green Pioneer of Smart Tourism initiative aims to recognize and reward smaller European destinations that have successfully implemented sustainable tourism practices through green transition strategies. It focuses on destinations that have adopted innovative and effective green practices to enhance sustainability in tourism, specifically targeting smaller cities and regions. The primary objectives include highlighting and promoting the importance of sustainable tourism practices across Europe, facilitating the exchange of best practices among European destinations, and increasing the attractiveness of awarded destinations. In addition, the initiative provides support and guidance to destinations to help them implement and improve their green transition strategies.

#Sustainable tourism #Green transition #Destination management #Innovation in tourism

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