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Unlocking domestic tourism potential in the Nordic region: Insights and strategies

Learning resources

20 September 2024

Unlocking domestic tourism potential in the Nordic region: Insights and strategies

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of boats in port in Iceland with snowy mountains in the background

The TemaNord 2023:519 report examines the potential of domestic tourism in the Nordic region, offering insights and strategies for development post-COVID-19.

Content source
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Publishing org

Nordic Council of Ministers

Topics
Geographical descriptors

Denmark

Finland

Iceland

Norway

Sweden

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Changes in tourism demand and opportunities

    • Coordinated information on travelling

    • Cross-border travelling

    • Governance of tourism destinations

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The TemaNord 2023:519 report explores the untapped potential of domestic tourism in the Nordic countries, highlighting lessons learned from the COVID-19 pandemic. It covers the current state of domestic tourism, target groups and preferences, and strategies for development. The report also discusses future prospects and provides country-specific insights for Denmark, Finland, Iceland, Norway, Sweden, and autonomous areas like the Faroe Islands.

#Tourism development #Reports #Cultural preservation #Tourism indicators

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