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European tourism surges past pre-pandemic levels in early 2024

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02 September 2024

European tourism surges past pre-pandemic levels in early 2024

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of a crowd of people in front of the Milan Cathedral

The European tourism industry is robustly recovering in early 2024, with foreign arrivals and overnights surpassing 2019 levels, driven by strong intra-regional and US travel demand.

Publishing org

Travel News Group

Topics
Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Organisation Type

Academic / Research and VET Institutions

Consumer Organisations

Industry Associations and Chambers of Commerce

International Organisations

Media / Journalist Organisations

Networks and Federations / Confederations

NGOs / Non-profits

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Improving statistics and indicators

    • Tools for data on tourism

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The European tourism industry is experiencing a robust recovery in the first months of 2024. Based on data from reporting destinations, foreign arrivals have increased by 7.2%, and overnights by 6.5% in the first quarter of the year, surpassing 2019 figures. This positive trend continues from 2023, where foreign arrivals were only 1.2% below 2019 levels, and nights just 0.2% below. The recovery is driven by strong intra-regional travel, particularly from Germany, France, Italy, and the Netherlands, as well as demand from the US—the most important long-haul source market for Europe.

#Bleisure travel (combining business and leisure) #Ecotourism #Tourism indicators #Tourism development #Sustainable tourism

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