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Pledge formulated by Bordeaux Tourism & Conventions (4)

Pledges

Pledge formulated by Bordeaux Tourism & Conventions (4)

Publishing organisations:

Bordeaux Tourism & Conventions

Relevant countries:

France

Organisation types:

Academic/Research and VET Institutions

Publishing org

Bordeaux Tourism & Conventions

Topics
Geographical descriptors

France

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Governance of tourism destinations

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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Today, we have reached a key moment that will allow us to think collectively about the type of tourism that we wish to develop for our destination tomorrow. This strong desire to reposition ourselves is correlated with a shift in demand, expressed in particular through the desire to restore meaning to travel. This is why we, Bordeaux Métropole and the Tourism and Convention Office, wanted to involve all our stakeholders in an open and broad reflection in order to reposition our destination for the future and take account of the long-term challenges of our tourism and events industry.

A new open governance was launched in May 2021 to build together the future of urban tourism and the events activity from a sustainable perspective. The participatory forum on sustainable tourism was the first major concrete step in this process in May 2021. Then, several workshops brought together residents, elected representatives, associations, institutions and professionals during the year, in order to co-build the roadmap for tourism in Bordeaux Metropole 2022-2026. 195 participants gathered during 10 months. This governance will still be animated in the following years to keep on debating and updating the global strategy. 

The website agora-tourism-bordeaux.com informs on this process and its result.

UPDATE: The objective, now that the roadmap is published, is to have an annual event with our main stakeholders (residents, associations, tourism companies, event organisers, elected representatives from our 28 cities, students, sport and culture institutions...13 different types of stakeholders). During this event, we will inform on the results of the actions and maintain an ongoing dialogue and debate about new opportunities and challenges.The target is to have a high number of residents who feel involved in the tourism strategy in our Resident sentiment index surveys (each two years, the next one will be in 2023).

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See also

  • Pledges
  • 24 Aug 2024

Pledge formulated by Ile-de-France Europe (4)

Publishing organisations: Ile-de-France Europe

Relevant countries: France

Organisation types: Academic/Research and VET Institutions

Categories
Coastal, maritime and inland water tourism Cultural tourism Ecotourism +38 more