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Pledge formulated by European Spas Association (5)

Pledges

Pledge formulated by European Spas Association (5)

Publishing organisations:

European Spas Association

Relevant countries:

Belgium

Organisation types:

Academic/Research and VET Institutions

Publishing org

European Spas Association

Topics
Geographical descriptors

Belgium

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Improving statistics and indicators

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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Investing into a comprehensive research on the European health tourism that is based on primary datas and would include the private sector and then accelerate further destination development and economic impact of health tourism. The study report on health tourism (European Parliament, 2017) and the report on health tourism (UNWTO & ETC, 2018) imply that increasing the share of health tourism may reduce tourism seasonality, improve sustainability, and labour quality, and help to reduce healthcare costs through prevention measures and decreased pharmaceutical consumption. However, both reports lack primary data, and they did not consider the needs of the private sector.
 

Investing into developing high-quality data bases and benchmarking across all segments of the health tourism sector in Europe. Big data are the key to measure success in the digital era, but it requires intense efforts from the public and private sector. Health sector gathers significant data that are treated individually by each service provider. Benchmarking would allow performance measurement of marketing effects, and boost competitiveness and quality of services of the European health tourism offer. It would permit better inclusion of telemedicine and improve patients’ experience, including tourists and European citizens.
 

Measurable result: 
-within two years, a joint event with the UNWTO with a focus on health tourism and to present the economic impact of health resorts in one of our member states based on primary data
-in the next 2 years annual event in the EU Parliament for the health tourism industry
-part of the annual congress of ESPA to publish the medical results of preventive treatments in at least 3 countries as best case
- the create one innovation Award for a sustainable medical spa/spa town or spa hotel and to show focus on sustainable methods in all other Innovation Awards categories 
-to extend the e-library where all medical result are published

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Publishing organisations: FU-TOURISM

Relevant countries: Belgium

Organisation types: Academic/Research and VET Institutions

Fixed target date:

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Pledge formulated by Visit Flanders (1)

Publishing organisations: Visit Flanders

Relevant countries: Belgium

Organisation types: Academic/Research and VET Institutions

Fixed target date:

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