The Global Association for the Attractions Industry (IAAPA) represents more than 6,000 attractions, suppliers, and individual members from more than 100 countries. In Europe, we have over 1,400 members, including professionals from amusement parks, theme parks, attractions, water parks, resorts, family entertainment centres, zoos, aquariums, science centres, museums, manufacturers, and suppliers. 

Our industry is a key contributor to Europe’s tourism ecosystem through our contribution to EU initiatives such as the EU Tourism Manifesto, whilst our diverse membership attracts international, as well as national visitors. As an active contributor to the tourism ecosystem and counting on an active and varied membership base, IAAPA is strongly committed and resonates with the goal of a green transition for tourism companies. 

IAAPA holds three Expos yearly across the globe, including one in Europe. Last year, IAAPA Expo Europe gathered more than 11,000 industry professionals from 94 countries over the course of four days. The expos provide a forum for discussions surrounding current trends, objectives, and the future of the industry. In fact, a key aspect of every expo is the educational portion which showcases discussions on a variety of important topics for the industry and its members. IAAPA remains committed to ensuring that the green transition and the sharing of best practices and the showcasing of discussions thereof, remains an integral topic of the Expo’s educational objectives. 

Topics range from strategic approaches to sustainable operations and sustainable design procedures, over sustainable finance and investment to the social impacts of our facilities, green labels and certification as well as sustainability strategy creation and monitoring. 

As one of the leading voices for the attractions industry, IAAPA commits to awarding the topic of a green transition a primarily role as part of our educational goals throughout IAAPA Expo with the aim of increasing awareness on this important aspect and sharing best practices between our members and other interested stakeholders. 

We also work on solutions to make the management of both the association and IAAPA’s global events primary examples for the drive for sustainability in the industry. IAAPA is a strong believer that the future of our industry is a sustainable one and that there will be a growing number of important discussions to be held to ensure that our industry is up to the task.