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Pledge formulated by Unioncamere (1)

Pledges

Pledge formulated by Unioncamere (1)

Publishing organisations:

Unioncamere

Relevant countries:

Italy

Organisation types:

Academic/Research and VET Institutions

Pledge formulated by Unioncamere (1)

Publishing org

Unioncamere

Topics
Geographical descriptors

Italy

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Training opportunities

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

Share

Unioncamere, through Dintec, is committed to the creation of a platform called Matching Impresa Ricerca – MIR, that will allow companies “meet” and be profiled by the Chambers of Commerce, to be accompanied to more targeted consulting services, and activated, through a platform, which bridges collaboration channels between the PID network (PID - Punto impresa digitale) of the Chambers of Commerce and the main research institutions that have joined the initiative. The initiative is not exclusively targeted to tourism SMEs. Thanks to the platform, the Chambers of Commerce will help companies to whose transformation needs will directly respond all the departments of the CNR and ENEA (the two main Italian research institutions) through their research teams that will take charge of the SMEs’demands.

The tools are the starting point of activities aimed at supporting digitalisation of SMEs in the tourism ecosystem. Their use is not finalised at awareness raising but rather as an initial assessment to implement further tailored support.

We plan to extend participation to the platform to other laboratories and research institutions, and universities in Italy. The platform will be in testing end of 2022 and is scheduled for launch in 2023. In the pilot phase expected impact is difficult to assess and usually redefined using data a year from launch. With current information, we expect to support for tailored counseling at least 15 companies in the tourism sector to be involved by 2025 and 65 by 2030.

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