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European Commission’s communication on the European Strategy for more Growth and Jobs in Coastal and Maritime Tourism

Policy

11 October 2024

European Commission’s communication on the European Strategy for more Growth and Jobs in Coastal and Maritime Tourism

Coastal, maritime and inland water tourism

Digitalisation of tourism SMEs and destinations

Equal and fair tourism jobs

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An illustrative photo of a family on the beach

The European Commission’s communication discusses the need to boost economic growth and job creation in coastal and maritime tourism through innovation, sustainability, and digitalization.

Publishing org

European Commission

Topics
Geographical descriptors

Austria

Belgium

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Germany

Greece

Hungary

Ireland

Italy

Latvia

Lithuania

Luxembourg

Malta

Netherlands

Poland

Portugal

Romania

Slovakia

Slovenia

Spain

Sweden

Organisation Type

Academic / Research and VET Institutions

Company with 250 or more employees

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Coastal, maritime and inland water tourism

  • Transition Pathway Strategic Areas

    • Digitalisation of tourism SMEs and destinations

    • Equal and fair tourism jobs

    • Green Transition of Tourism Companies and SMEs

    • Innovative tourism services

    • Sustainable mobility

    • Tourism strategies

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The European Commission’s communication on the European Strategy for more Growth and Jobs in Coastal and Maritime Tourism (COM/2014/086 final) outlines a comprehensive plan to boost the economic potential of coastal and maritime tourism in the EU. It highlights the importance of this sector, which includes activities like beach tourism, nautical sports, and cruise tourism, and its significant contribution to economic growth and job creation. The strategy addresses challenges such as seasonality, environmental impacts, and global competition, while also identifying opportunities for growth through innovation, sustainable practices, and digital technologies. 

Key objectives include boosting competitiveness, promoting sustainability, and encouraging innovation and digitalization. The plan involves leveraging EU funds for tourism projects, improving workforce skills, enhancing marketing efforts, and supporting research to understand market trends. The expected outcomes are increased economic growth, sustainable development, and enhanced competitiveness, making coastal and maritime tourism a driver of sustainable economic growth and job creation in the EU.

For an in-depth analysis and further insights, please visit the linked source on the left-hand side of the platform.

#Sustainable tourism #Innovation in tourism #Digital nomadism

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European Commission’s communication on the European Strategy for more Growth and Jobs in Coastal and Maritime Tourism
English
(90.11 KB - PDF)
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