In Finland, companies driven by a social mission can apply for the Finnish Social Enterprise Mark (F-SEM)—a nationally recognised symbol of their values and impact. Unlike many businesses whose aim is to maximise shareholder profits, social enterprises prioritise positive societal outcomes. They reinvest most of their profits into the community, whether through their core operations or charitable initiatives.

To receive the mark, businesses must meet strict criteria:

• Their primary aim must be to promote social wellbeing.
• Profit distribution must be limited, with reinvestment into mission-driven activities.
• Transparency in governance and finances is essential, with social goals embedded in the company's founding documents.

In addition, companies are encouraged to:

• Measure social impact
• Commit to staff wellbeing and participatory decision-making
• Promote sustainability and inclusion, especially of vulnerable groups

The certification is overseen by a dedicated expert committee and renewed every three years, with annual transparency updates. Fees are proportionate to turnover, starting from €97 per year, ensuring accessibility for small businesses.

Beyond the mark itself, certified enterprises gain access to communication toolkits, promotional materials, and training events. These help businesses highlight their social impact and differentiate themselves in competitive markets.

Impact:

Since its launch in 2011, the F-SEM has grown in visibility. Though adoption is still modest, interest is increasing. Enterprises that bear the mark report strengthened brand trust and clearer communication of their values to customers, investors, and local stakeholders.

Key Features:

• Certification by a politically independent nonprofit
• Strong criteria tied to transparency, profit reinvestment, and social mission
• Access to branding and communication resources
• Reviewed every 3 years, with annual check-ins
• Participation fee scaled by turnover