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Digital growth initiative for tourism: 2023-2024 programme by Visit Finland

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18 November 2024

Digital growth initiative for tourism: 2023-2024 programme by Visit Finland

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of a green and white tram on the street in Finland during night time

Visit Finland's 2023-2024 programme, funded by the EU's Recovery and Resilience Facility, aims to help tourism areas and companies achieve international growth through enhanced digital capabilities, sustainable practices, and targeted market strategies.

Publishing org

Visit Finland

Topics
Geographical descriptors

Finland

Organisation Type

Company with 250 or more employees

Consumer Organisations

Destination Management & Marketing Organisations

Local Authorities

National authorities

NGOs / Non-profits

Regional Authorities

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Changes in tourism demand and opportunities

    • Digitalisation of tourism SMEs and destinations

    • Training opportunities

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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Visit Finland has launched a programme for 2023-2024 to help tourism areas and companies achieve international growth through digital sales channels. This initiative supports tourism organisations and businesses by enhancing their digital capabilities and focusing on specific market and segment strategies. Funded by the EU's Recovery and Resilience Facility, the programme emphasises sustainable and digital growth in the tourism sector. It offers expert guidance, practical workshops, and peer-to-peer networks to help participants utilise digital tools for global expansion. For more information on the programme, including measures, schedules, and access to past and future activities, please visit the attached link for support in achieving international growth (The original piece available only in Finnish).

#Tourism development #Digital nomadism #Empowerment

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