News
01 September 2025
Boosting Trust: New EU Guidelines for Genuine Online Hotel Reviews
News
01 September 2025
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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The European Commission introduces a Code of Conduct to ensure credibility and transparency in online reviews for tourism accommodations, helping travelers make informed decisions.
Directorate-General for Mobility and Transport
Directorate-General for Mobility and Transport
Topics
Albania
Armenia
Austria
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Cyprus
Czechia
Denmark
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EU-27
Finland
France
Georgia
Germany
Greece
Hungary
Iceland
Ireland
Italy
Kosovo
Latvia
Liechtenstein
Lithuania
Luxembourg
Malta
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Montenegro
Netherlands
North Macedonia
Norway
Poland
Portugal
Romania
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
Türkiye
Ukraine
Other
Business Support Organisation
Consumer Organisations
Industry Associations and Chambers of Commerce
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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Education tourism
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Festival tourism
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Gastronomy tourism
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Health and medical tourism
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MICE tourism
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Mountain tourism
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Religious tourism
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Rural tourism
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Sports tourism
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Urban/city tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Accessible tourism services
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Coordinated information on travelling
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Online visibility of tourism offer
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Short-term rentals
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Business activities
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Holiday Housing / Apartments and other short stay accommodation
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Hotel and similar accommodation
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Other accommodation
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Other holiday reservation services
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The European Commission, alongside key stakeholders from the tourism industry, has launched a Code of Conduct for Online Ratings and Reviews for Tourism Accommodation.
This initiative, endorsed by various accommodation providers and online platforms, aims to enhance the reliability of online hotel reviews across Europe. By verifying that only actual guests can leave reviews, the Code seeks to ensure transparency and trustworthiness, making it easier for travelers to plan their holidays confidently. This significant development benefits both tourists and accommodation providers, fostering a healthier, more resilient tourism sector.
For a deeper dive into these groundbreaking guidelines, click here to explore the Code of Conduct.
#ResponsibleTravel #CommunityEngagement #StakeholderEngagement #DestinationManagement #InnovationInTourism
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