CzechTourism has launched the autumn phase of its "Unexpected Wellbeing" campaign, promoting Czechia as a destination for active relaxation. Running from September 1 to October 31, this phase highlights Czechia's opportunities for sports, relaxation, and wellness. It follows the successful spring campaign and will be followed by a winter campaign focusing on winter sports and Christmas markets. The autumn campaign, which cost CZK 12 million, targets select European markets including the UK, Germany, and Spain, using 15 visual themes across Facebook, Instagram, YouTube, and VisitCzechia.com. The campaign aims to showcase Czechia's compact size and diverse activities, making it an ideal spot for a balanced and active vacation.

#Active tourism #Wellness tourism #Cycling tourism