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Rainmaker's Pledge to Transform Tourism Through Data Innovation

News

14 November 2025

Rainmaker's Pledge to Transform Tourism Through Data Innovation

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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Discover how Rainmaker's cloud-powered platform is set to revolutionize the tourism industry by providing destinations and SMEs with real-time, accurate data to enhance decision-making and adapt to market trends.

Authors

Editorial team

Topics
Geographical descriptors

Germany

Organisation Type

Academic / Research and VET Institutions

Business Support Organisation

Company with 250 or more employees

Cluster Organisations

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Notified Bodies

Regional Authorities

SMEs (a company with less than 250 employees)

Social Economy Entity

Trade Unions

Other

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Tools for data on tourism

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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Rainmaker, in partnership with academic and research institutions, has embarked on a mission to transform the tourism sector through its innovative Tourism Cloud Platform. This Germany-based initiative provides a unified, cloud-based data store that offers stakeholders access to up-to-the-minute information via dashboards, APIs, and exports. By ensuring that data is both accurate and accessible, the platform empowers small and medium-sized enterprises (SMEs) to refine their marketing strategies and boost revenue, while destinations gain insights to elevate the visitor experience.

With a vision set for 2025, Rainmaker pledges to collaborate with at least 50 tourism authorities, streamlining data solutions to foster a more dynamic and responsive tourism landscape.

To delve deeper into how this pledge can reshape tourism, follow the link to the pledge.

#Sustainable tourism #Climate-friendly tourism practices #Wellness tourism #Experiential tourism #Green transportation options #Smart tourism

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