Knowledge documents

20 June 2025

Annual review of Greek tourism 2023

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

+41 more

An illustrative photo of a group of people swimming on beach.

INSETE’s 2023 annual report provides a detailed analysis of Greek tourism performance, highlighting key trends, sectoral developments, and comparisons with Mediterranean competitors.

Content source

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Publishing org

Institute of SETE-INSETE

Topics

Geographical descriptors

Greece

Organisation Type

Academic / Research and VET Institutions

Company with 250 or more employees

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional Authorities

SMEs (a company with less than 250 employees)

Trade Unions

Specific types of tourism
- Adventure tourism
- Coastal, maritime and inland water tourism
- Cultural tourism
- Ecotourism
- Education tourism
- Festival tourism
- Gastronomy tourism
- Health and medical tourism
- MICE tourism
- Mountain tourism
- Religious tourism
- Rural tourism
- Sports tourism
- Urban/city tourism
- Wellness tourism

Transition Pathway Strategic Areas
- Coordinated information on travelling
- Improving statistics and indicators
- Innovative tourism services

Business activities
- Activities of amusement parks and theme parks
- Activities of associations and other organisations supporting tourism
- Air passenger transport
- Camping grounds, recreational vehicle parks and trailer parks
- Events catering and other food services
- Festivals, cultural and entertainment activities
- Gardens and nature reserves activities
- Holiday Housing / Apartments and other short stay accommodation
- Hotel and similar accommodation
- Mobile beverage services
- Mobile food services
- Museums
- Operation of historical sites
- Other
- Other accommodation
- Other amusement and recreation activities
- Other food and beverage services
- Other holiday reservation services
- Other tourism transportation activities
- Rail Passenger transport
- Recreational and sport activities
- Restaurants, cafes and bars (Food and Beverage serving activities)
- Road passenger transport
- Tour operator activities
- Travel agency activities
- Water (sea, coastal and inland) passenger transport

The Institute of SETE – INSETE has published its annual report of Greek tourism in 2023, which offers a comprehensive overview of the performance and key developments in the Greek tourism sector. Released in January 2025, it focuses on several core areas, such as international and domestic tourism flows, air connectivity and capacity, hotel sector performance, cruise and maritime tourism, and leisure activities.

Accessible via the link provided on the left-hand side of the platform, the report includes detailed statistical data, visualisations, and analysis of tourism demand, and the broader economic impact of tourism in Greece. It also provides a comparative analysis with competing Mediterranean destinations.

#Tourism indicators #Tourism development