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Crucial competencies for successful smart tourism

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29 August 2024

Crucial competencies for successful smart tourism

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of a group of people riding a boat on a clear day

The November 2023 podcast discusses the essential skills for thriving in smart tourism destinations, including digital literacy and customer service, with insights from industry professionals.

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EU Smart Tourism Podcast

Topics
Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Changes in tourism demand and opportunities

    • Digitalisation of tourism SMEs and destinations

    • Sustainable mobility

    • Tourism strategies

    • Well-being of residents

  • Business activities

    • Activities of associations and other organisations supporting tourism

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The topic of the necessary skills required in today's tourism sector is discussed in the ninth edition of the EU Smart Tourism Podcast, "Smart gets you further - skills that make smart tourism destinations thrive," which aired in November 2023. The episode, which is hosted by Misa Labarile, Policy Officer at the European Commission's DG GROW, includes analysis from professionals including Prof. Giuseppe Aliperti, Prof. Aurkene Alzua, Julieta Medina, and Katarina Thorstensson. They emphasise the changing skill environment that is essential for success in smart tourism locations, covering subjects like digital literacy, excellent customer service, and cultural insights.

#Smart tourism #Sustainable tourism #Cultural preservation

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