Skip to main content
European Union flag
EU Tourism Platform

Rimini launches Italy’s first automated cold micro-hubs for sustainable food delivery

News

09 July 2025

Rimini launches Italy’s first automated cold micro-hubs for sustainable food delivery

Gastronomy tourism

Urban/city tourism

Green Transition of Tourism Companies and SMEs

+10 more

Login / create an account to be able to react

An illustrative photo of a woman buying something in a small shop.

The HORECA LAST MILE project in Rimini, powered by GEL Proximity’s orchestration software, introduces Italy’s first multi-operator refrigerated micro-hub system, aiming to revolutionise sustainable urban food logistics through smart technology, automated cold-chain infrastructure, and zero-emission cargo bikes.

Publishing org

GEL Proximity s.r.l.

Topics
Geographical descriptors

Italy

Organisation Type

Company with 250 or more employees

Destination Management & Marketing Organisations

Industry Associations and Chambers of Commerce

Local Authorities

Media / Journalist Organisations

Regional Authorities

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Gastronomy tourism

    • Urban/city tourism

  • Transition Pathway Strategic Areas

    • Green Transition of Tourism Companies and SMEs

    • Innovative tourism services

  • Business activities

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Other accommodation

    • Other food and beverage services

    • Restaurants, cafes and bars (Food and Beverage serving activities)

Share

In July 2025, Rimini became the first city in Italy to implement an integrated system of automated refrigerated micro-hubs and cargo bikes for urban food logistics, as part of the HORECA LAST MILE project. Developed in collaboration with local partners, the initiative aims to revolutionise last-mile delivery in the HORECA (Hotel, Restaurant, and Catering) sector through a sustainable, innovative, and tech-driven approach.

According to GEL Proximity S.r.l., the system integrates smart cold lockers, a real-time coordination platform, and zero-emission cargo bikes. This combination enhances the efficiency of urban food deliveries, minimises environmental impact, and streamlines operations.

For further details, please refer to the original article (available in Italian only) via the provided link (The original piece available only in Italian).  

#Green hospitality #Mobility #Waste reduction #Carbon footprint reduction #Innovation in tourism 

No votes yet

Comments (0)

Related content

See also

-
Comment
0
  • News
  • 02 Dec 2024

Sign-up for the Sustainable EU Tourism Twinning Workshop

The Sustainable EU Tourism project has entered its next phase, the “DMO Twinning Journey”. Its aim is to bring together DMOs with similar challenges and...
Categories
Coastal, maritime and inland water tourism Cultural tourism Ecotourism +64 more
4.5
Comment
0
  • News
  • 10 Dec 2024

Don't miss the 1st EU Tourism Platform Onboarding Workshop!

Mark your calendars for the 1st EU Tourism Platform Onboarding Workshop on 14 January 2025 (10.00 CET) ! Whether you are a newcomer or interested...
Categories
Coastal, maritime and inland water tourism Cultural tourism Ecotourism +64 more
-
Comment
0
  • News
  • 21 Jan 2025

Join the Tourism Transition Pathway

Explore the EU’s transition pathway for tourism and share your organisation's initiatives to become greener, more digital, or more resilient on our stakeholder support platform.
Categories
Coastal, maritime and inland water tourism Cultural tourism Ecotourism +64 more