News
20 June 2025
Strategic priorities for Bulgaria’s sustainable tourism development unveiled
News
20 June 2025
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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The Ministry of Tourism of Bulgaria has presented its priorities and challenges for 2025 regarding the sustainable development of the country's tourism sector, with a focus on digital transformation, year-round tourism, and a new promotional strategy.
Ministry of Tourism of the Republic of Bulgaria
Topics
Bulgaria
Academic / Research and VET Institutions
Company with 250 or more employees
Consumer Organisations
Cultural and Heritage Organisations
Destination Management & Marketing Organisations
EU Institutions
Financial Institutions and Investors
Industry Associations and Chambers of Commerce
International Organisations
Local Authorities
Media / Journalist Organisations
National authorities
Networks and Federations / Confederations
NGOs / Non-profits
Regional Authorities
SMEs (a company with less than 250 employees)
Trade Unions
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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Education tourism
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Festival tourism
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Gastronomy tourism
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Health and medical tourism
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MICE tourism
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Mountain tourism
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Religious tourism
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Rural tourism
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Sports tourism
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Urban/city tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Governance of tourism destinations
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Tourism strategies
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Business activities
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Activities of amusement parks and theme parks
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Activities of associations and other organisations supporting tourism
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Air passenger transport
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Camping grounds, recreational vehicle parks and trailer parks
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Events catering and other food services
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Festivals, cultural and entertainment activities
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Gardens and nature reserves activities
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Holiday Housing / Apartments and other short stay accommodation
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Hotel and similar accommodation
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Mobile beverage services
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Mobile food services
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Museums
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Operation of historical sites
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Other
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Other accommodation
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Other amusement and recreation activities
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Other food and beverage services
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Other holiday reservation services
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Other tourism transportation activities
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Rail Passenger transport
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Recreational and sport activities
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Restaurants, cafes and bars (Food and Beverage serving activities)
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Road passenger transport
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Tour operator activities
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Travel agency activities
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Water (sea, coastal and inland) passenger transport
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At a meeting of the Parliamentary Committee in February 2025, Bulgaria’s Minister of Tourism, Miroslav Borshosh, outlined the ministry’s current priorities for the sustainable development of the tourism sector. These priorities include advancing digital transformation, implementing a revised advertising strategy, and positioning Bulgaria as a year-round tourist destination.
The Minister also highlighted several key challenges facing the sector: maintaining year-round employment, enhancing Bulgaria’s competitiveness in the global market, improving the quality of the national tourism offer, safeguarding consumer interests, and reducing administrative burdens on businesses. These areas will remain central to the ministry’s efforts.
For further information on the sector’s development priorities, please refer to the link provided on the left-hand side of the platform.
#Tourism development #Innovation in tourism #Destination management #Cultural preservation #Sustainable tourism
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