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Tourism in Skåne AB's pledge to enhance sustainable visitor management

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09 May 2025

Tourism in Skåne AB's pledge to enhance sustainable visitor management

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative photo of a man sitting while holding a book.

Explore Tourism in Skåne AB's commitment to enhancing data analysis and balancing visitor flows across the region, with the aim of making Skåne a vibrant, year-round destination by 2030.

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Authors

Editorial team

Topics
Geographical descriptors

Sweden

Organisation Type

Destination Management & Marketing Organisations

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Improving statistics and indicators

  • Business activities

    • Activities of associations and other organisations supporting tourism

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Tourism in Skåne AB, the regional Destination Management Organisation for Skåne, a region in southern Sweden, has pledged to enhance tourism data analysis and the sustainability of destinations. By 2024, the organisation aims to address societal challenges related to the Sustainable Development Goals (SDGs) and achieve a balanced visitor flow, ensuring Skåne becomes a vibrant year-round destination by 2030 at the latest.

Stay updated on the organisation's progress with this pledge and learn how you can contribute to the Transition Pathway for Tourism goals through the attached link!

#Destination management #Sustainable tourism #Tourism development #Tourism sustainability indicators #Innovation in tourism

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