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Pledge formulated by Appventure GmbH & Co. KG

Pledges

Pledge formulated by Appventure GmbH & Co. KG

Publishing organisations:

Appventure GmbH & Co. KG

Relevant countries:

Germany

Organisation types:

Academic/Research and VET Institutions

Fixed target date:

Publishing org

Appventure GmbH & Co. KG

Topics
Geographical descriptors

Germany

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Digitalisation of tourism SMEs and destinations

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

Share

Supporting the digitalization of tourist SMEs and destinations:

Action: Launching a pilot project (EXODUS) for the comprehensive digitalization of SMEs in tourism to enhance their online presence and market reach. Integration into the destination app to increase cultural identity and create user-friendly application systems for providers of tourist services in 5 participating pilot destinations. Creation of digitization hubs for SMEs For training and workshops in cooperation with authorities on various levels

Investment:
With an extensive budget of €800,000.00, comprehensive digitalization measures, developments, training, and support structures are to be financed.

Goal: The digitalization of a significant number of SMEs by 2025, with demonstrable improvements in their business operations and customer reach.

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