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Pledge formulated by Pays de la Loire Region (2)

Pledges

Pledge formulated by Pays de la Loire Region (2)

Publishing organisations:

Pays de la Loire Region

Relevant countries:

France

Organisation types:

Academic/Research and VET Institutions

Publishing org

Pays de la Loire Region

Topics
Geographical descriptors

France

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Innovative tourism services

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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One of our regional flagship initiatives consists in the direct commercialization of tourist services. Since 2018, Pays de la Loire launched e-RESA, our regional online booking system (commission-free on sales). It is supported by e-SPRIT, our regional database, and developed in collaboration with all our partners. These tools now need to be updated and extended to new activities. It aims at providing professionals and tourist offices with a tool for managing availability (overnight stays, product catalogues, equipment stocks), in parallel of online reservations on their own websites (direct sales). It will also continue to promote bookable offers via a marketplace on the websites of partner destinations and will develop gateways to broaden the distribution channels of tourism professionals towards operators with low commission rates, particularly those related to ethical and sustainable tourism. 
In practice, we aim to raise the number of members of the eRESA system from 300 by 1000 by 2025, particularly activity and leisure service providers. We also expect by 2025 an increase by 10 million€ in the turnover generated in the region thanks to sales via the eRESA system tools. We hope to reach 100% of our stakeholders connected to an online booking tool by 2030.

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