To reduce plastic pollution and reverse the trend of climate change SFE launched the ocean friendly restaurant campaign. In the food service industry, business models can be improved to reduce food waste, stop excessive use of plastic, and support local, organic producers. Ocean Friendly Restaurants is a program to assist restaurants owners in an eco-responsible transition within their daily offerings, operations and environmental outlook. Its objectives are:

Establish an inclusive program criteria that is accessible, inviting, and allows a variety of restaurant models to make sustainable changes that are appropriate for their unique business.
Give citizens more transparency into the food service industry and the opportunity to choose restaurants that support their eco-responsible values.

Reduce the environmental impact of the food service industry by following the adoption of targeted legislative measures.
It this campaign is Europe wild, it will be more specifically spread on touristic coastlines to ensure the pursuit of a global effort towards Ocean protection by restaurants. more specifically with our partnership with the Nouvelle-Aquitaine region (see topic 12), we aim to propagate this campaign through the more than 700km coastline of this region by 2025.

SFE also works with hotel companies as a free plastic hotel is in the making with the intercontinental hotel of Marseille. Moreover the idea is to make an exemple of it to share it success story with the hotel industry and have, at liste, more than 30 plastic free hotel by 2030.