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EU's Digital Product Passport: Advancing transparency and sustainability

Policy

04 July 2025

EU's Digital Product Passport: Advancing transparency and sustainability

Retail

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From 2024, nearly all products sold in the EU must feature a Digital Product Passport - offering standardised, accessible data to boost transparency, support sustainable practices, and empower informed decision-making across value chains.

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EU-27

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EU Institutions

  • Ecosystem

    • Retail

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In  2024 the Ecodesign for Sustainable Products Regulation entered into force, introducing the Digital Product Passport (DPP), a digital identity card for products, components and materials., The regulation requires nearly all products sold in the EU to feature a DPP to enhance transparency across product value chains by providing comprehensive information about each product’s origin, materials, environmental impact, and disposal recommendations. The DPP is designed to close the gap between consumer demands for transparency and the current lack of reliable product data. DPPs include essential details such as a unique product identifier, compliance documentation, and information on substances of concern. They also provide user manuals, safety instructions, and guidance on product disposal. 

By offering a detailed digital record of a product’s lifecycle, the DPP enhances supply chain management, ensure regulatory compliance, and help companies identify and mitigate risks related to authenticity and environmental impact. The DPP’s implementation aligns closely with open data principles. By making detailed product information publicly available, the DPP supports open data initiatives that emphasise transparency and accessibility. This approach not only improves product visibility and sustainability practices but also facilitates better data sharing and collaboration across the industry. Open data’s role in this context highlights the importance of accessible, standardised information in driving transparency and accountability. 

In conclusion, the Digital Product Passport represents a significant advance in product transparency and sustainability. As the EU moves towards full adoption of this regulation, it will foster a more open and responsible marketplace. By integrating open data principles, the DPP will enhance both the visibility and integrity of product information, benefiting companies, consumers, and the environment alike.

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