Whether you are a business owner, a designer, a marketing professional, or an environmentally conscious consumer, this course provides valuable insights to help you gain expertise in the following:

• Making informed choices as a consumer

• Integrating sustainable practices into your business operations

• Identifying and avoiding misleading greenwashing claims

• Advocating for responsible and ethical production in the footwear and apparel industries

Available in English, Portuguese, Italian, Greek, and Spanish, the course includes:

• 85 lessons
• 6 quizzes
• 5 modules, covering:
• Foundations of Sustainability: Explore the main concepts and strategies of sustainability tailored to the footwear and apparel industry. Gain insights into the most important legislation affecting environmental claims and understand the differences between genuine sustainability efforts and greenwashing practices through real-world examples and case studies.
• Legal Framework and Compliance: Dive into the critical legislation that governs environmental claims in the industry. Learn how to ensure your company complies with these regulations and avoid the pitfalls of greenwashing.
• Green Marketing Strategies: As a company committed to the environment, discover the latest green marketing strategies to effectively reach and engage consumers. Understand how to communicate your sustainability efforts authentically and compellingly.
• Sustainability Tools and Techniques: Focus on the main sustainability tools, including eco-design, environmental product declarations, and life cycle analysis. Learn how to implement these tools to enhance your products’ sustainability and operational efficiency.
• Innovative and Sustainable Materials: Explore the most innovative and sustainable materials available for footwear and apparel. Understand the certifications and standards that ensure the sustainability of these materials, helping you make informed decisions for your product lines. 

Learners can also earn a certificate of completion. To unlock it, explore the course’s Augmented Reality (AR) features, collect the hidden letters, and reveal the secret code to enter at the end.

Before diving into the course, we invite you to take the Greenwashing Awareness Questionnaire to better understand your existing knowledge and perspectives on sustainability,. This interactive survey will help you assess your awareness of environmental issues. By taking the questionnaire, you will have the opportunity to explore detailed explanations and educational resources available on the VETting Green platform.

The VETting Green project is co-funded by the Erasmus+ programme of the European Union.