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EU Ecolabel uptake continues to grow, reinforcing its role in sustainable consumption

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04 May 2026

EU Ecolabel uptake continues to grow, reinforcing its role in sustainable consumption

Investments and funding

Social dimension

Sustainable competitiveness

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The EU Ecolabel continues to expand in 2026, supporting sustainable consumption and helping businesses improve environmental performance across sectors.

Authors

Editorial team

Topics
Geographical descriptors

Austria

Belgium

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Germany

Greece

Hungary

Ireland

Italy

Kosovo

Latvia

Lithuania

Luxembourg

Malta

Netherlands

Norway

Poland

Portugal

Romania

Slovakia

Slovenia

Spain

Sweden

Organisation Type

Business Support Organisation

Company with 250 or more employees

Cluster Organisations

Consumer Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

National authorities

Regional Authorities

SMEs (a company with less than 250 employees)

  • Transition Pathway's building blocks

    • Investments and funding

    • Social dimension

    • Sustainable competitiveness

  • Industrial ecosystems

    • Agri-food

    • Construction

    • Cultural and creative industries

    • Digital

    • Energy-renewables

    • Health

    • Mobility, transport, automotive

    • Proximity and social economy

    • Retail

    • Textile

    • Tourism

  • Textiles ecosystem areas

    • Fibres, yarns and fabrics

    • Apparel and clothing accessories

    • Household/interior textiles

    • Technical textiles

    • Leather and fur

    • Footwear

    • Business support and Communication

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The European Commission has reported continued growth in the uptake of the EU Ecolabel in 2026, underlining its expanding role in promoting sustainable consumption and production across Europe. As of March 2026, a total of 116,692 products and services have been awarded the label, supported by 3,541 licences, with 97% based in the European Economic Area (EEA). This growth highlights the scheme’s increasing relevance as the EU advances its circular economy and environmental objectives.

Recent data also show a steady upward trend since September 2025, with the number of labelled products increasing by 7% (+7,596 products) and licences rising by 5% (+157 licences). The scheme continues to see strong participation across sectors, with tourist accommodation accounting for 27% of licences, followed by cleaning products and tissue-based products. In terms of product categories, paints and varnishes represent 33% of all labelled products, followed by tissue products (18%), textiles (10%), and furniture (9%). Small and medium-sized enterprises play a significant role, making up approximately 61% of licence holders, reflecting the accessibility of the scheme across business sizes. Ongoing updates to product group criteria further ensure alignment with evolving environmental standards and market needs.

The continued expansion of the EU Ecolabel demonstrates its growing importance as a practical tool for supporting sustainable production and consumption, while strengthening market trust and competitiveness across sectors.

For more information, please visit the official website European Commission.  
 

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