News
30 September 2026
Première Vision Paris highlights new drivers of competitiveness for the fashion industry
News
30 September 2026
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Première Vision Paris 2026 highlighted how innovation, digitalisation and more responsible production are becoming key drivers of competitiveness in the fashion industry. The event showcased new materials, traceability and Digital Product Passport solutions, AI and 3D design tools, recycling technologies and lower-impact manufacturing processes, while also promoting collaboration between fashion, beauty and technology ecosystems.
Première Vision Paris
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The September 2026 edition of Première Vision Paris brought together more than 900 international exhibitors from across the fashion value chain, with innovation and technology at the centre of the event. Held from 1 to 3 September, the fair highlighted how new materials, digital technologies and more responsible production processes are increasingly becoming strategic tools for competitiveness in the fashion and creative industries.
Under the Innovation-Tech theme, the event showcased solutions addressing some of the sector's key challenges, from material innovation and recycling to traceability, artificial intelligence and manufacturing optimisation. Among the materials presented were leather alternatives derived from food waste, mycelium-based materials, PLA fibres, closed-loop recycled polyester and plant-based alternatives to fur. The range of solutions illustrates the growing diversity of approaches being explored to reduce environmental impacts while maintaining the technical and commercial performance required by fashion brands.
Digitalisation was another central theme. Première Vision presented technologies supporting product data management, raw material traceability and Digital Product Passport-related strategies, alongside tools for trend forecasting, 3D design and product development. Companies such as Lenzing, Arvind Limited, Circlo EcoDesign & Circularity, Heuritech, CLO Virtual Fashion and Shima Seiki were among those presenting solutions in these areas. The combination of digital product information with design and supply-chain technologies points to a closer integration between sustainability objectives and product development processes.
The event also placed emphasis on more responsible manufacturing. Textile recycling, eco-design, low-impact dyeing, enzymatic recycling and technologies aimed at improving production processes were presented as practical solutions for companies seeking to reduce environmental impacts while responding to changing market requirements. Technical textiles were also represented through innovations such as PFAS-free membranes, bio-based fibres and high-performance materials designed to improve durability, breathability and waterproofness.
Beyond the exhibition floor, more than 100 international experts contributed to a conference programme addressing innovation, sustainability, technology, consumer behaviour and market developments. The programme reflects a broader shift in the industry's innovation agenda, where technological development is increasingly connected with changes in consumer expectations, business models and production systems.
The September edition also expanded the event's scope beyond textiles and fashion through a new Cosmetic Village, developed in partnership with Cosmetic Valley. The initiative reflects the growing convergence between fashion and beauty and the potential for cross-industry collaboration around innovation, product development and new consumer experiences.
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