The Brussels-Capital Region has been recognised as a best practice by the Sustainable EU Tourism project for its pioneering approach to sustainable and smart mobility. With its strategic location at the heart of Europe and a strong dependence on business and event tourism, Brussels faced the challenge of ensuring seamless travel while improving residents’ quality of life and reducing emissions. Since 2020, the “Good Move” mobility plan has guided efforts to promote soft mobility, car-free zones, and sustainable transport infrastructure.

Key measures include improved rail connections (such as night trains), extensive cycling infrastructure supported by the Bike Friendly label, and shared mobility services like car-, bike- and scooter-sharing. Accessibility has been strengthened through initiatives like Access-i certification, wheelchair-accessible transport, and tactile paving for visually impaired visitors. Digital innovations such as the Floya mobility app and the Brussels Card app integrate multiple services into a user-friendly experience, while the Green Key label fosters environmentally responsible tourism businesses. Results include reduced air pollution, increased public transport use (375.8 million trips in 2023), and greater inclusivity in urban mobility. 

Brussels’ experience demonstrates the importance of aligning tourism development with sustainability, accessibility, and innovation. This best practice shows how destinations can enhance visitor experiences, reduce environmental impact, and improve residents’ quality of life through integrated mobility solutions.