The UNESCO-tourism project, funded by the INTERREG V-A Estonia–Latvia Programme 2014–2020 and implemented from 1 March 2017 to 29 February 2020, focused on developing a joint tourism product based on four small local cultural regions recognised by UNESCO: Setomaa and Kihnu in Estonia, and Suiti and the Livonian Coast area in Latvia. The project aimed to promote these unique ethno-cultural regions as attractive tourism destinations.

Key activities included the development of joint tourism products, the creation of three new routes, the design of marketable tour packages, the launch of dedicated visitor websites, and the strategic use of the UNESCO label. Additional efforts involved marketing, communication, and engaging local businesses in product development.

The project contributed to increased regional visibility, strengthened cross-border cooperation, and laid the foundation for sustainable cultural tourism development.

For detailed information on project funding, activities, and outcomes, please refer to the link provided on the left-hand side of the platform.

#Cultural preservation #Cross-regional cooperation #Sustainable tourism #Tourism development