In 2023, Greece saw a substantial rise in its outbound tourism compared to the previous year, although the numbers did not reach the pre-pandemic levels. Bulgaria emerged as the top destination for Greek travelers, attracting close to 1.1 million visitors, which accounted for 24.6% of all trips Greeks made abroad. Turkey and Italy were also popular, with approximately 599.4 thousand (13.8%) and 578.0 thousand (13.3%) Greek tourists visiting these countries, respectively. In contrast, back in 2019, while Bulgaria still held the top spot among destinations for Greeks, Turkey and Germany were almost equally favored. For further insights and tailored information, the GTAD (Greek Tourism Analytics Dashboard) provided by the Institute of the Association of Greek Tourism Enterprises (INSETE) offers a comprehensive public statistical database, accessible at no cost.

#Tourism indicators