The European Commission is offering craftsmen a unique opportunity to expand their reach through direct financial aid and support mechanisms, with a call for proposals open until September 30, 2025. This initiative is designed to help artisans effectively market their products and attract tourists to regions celebrated for their traditional handicrafts and food items. Key aspects of the initiative promote collaboration among craftsmen across the EU, as well as incentivizing younger generations to pursue craftsmanship as a profession. The proposal encourages eco-friendly and digital transitions within the tourism ecosystem, aiming to enhance product quality and regional visibility on a broader scale. Overall, this effort supports economic growth, cultural heritage preservation, and the adoption of best practices by craftsmen.

#Sustainable tourism #Cultural preservation #Community-based tourism #Green transition #Destination management