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Tourism in Wallonia: Key insights from the 2023 report

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14 July 2025

Tourism in Wallonia: Key insights from the 2023 report

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An illustrative photo of a group of people walking down a street next to tall buildings.

A 2023 report by the Walloon Tourism Observatory highlights key tourism trends in Wallonia, focusing on its economic, social, and environmental impact.

Publishing org

Walloon Tourism Observatory

Topics
Geographical descriptors

Belgium

Organisation Type

Academic / Research and VET Institutions

Company with 250 or more employees

Financial Institutions and Investors

Local Authorities

NGOs / Non-profits

Regional Authorities

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Coordinated information on travelling

    • Improving statistics and indicators

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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A 2023 report, published by the Walloon Tourism Observatory, presents key data on the state of tourism in Wallonia for the year 2023. Drawing from official statistics and thematic studies, it highlights tourism’s economic, social, and environmental impact on the region. The report covers topics such as tourist profiles, local tourism, sustainability, and the performance of the meetings and events (MICE) sector. It serves as a strategic tool for stakeholders aiming to support sustainable tourism development in Wallonia (The original piece available only in French). 

#Tourism indicators #Tourism development #Destination management #Sustainable destinations #Reports 

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