News
14 January 2026
EU Tourism Platform: Upcoming Event Stands and Opportunities to Connect
News
14 January 2026
Adventure tourism
Coastal, maritime and inland water tourism
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As the tourism industry continues to recover and adapt in the wake of global challenges, the EU Tourism Platform is poised to play a pivotal role in fostering connections and collaborations across the sector. With a series of upcoming events, the EU Tourism Platform aims to provide valuable insights, networking opportunities, and resources to industry professionals, showcasing its commitment to revitalizing European tourism.
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The EU Tourism Platform is gearing up for an exciting lineup of major events in 2026, showcasing its initiatives and spearheading dynamic discussions on the future of tourism across Europe and beyond.
Kicking off this thrilling journey is FITUR 2026 in the vibrant city of Madrid, Spain, from January 21-25. Recognized as one of the world's premier tourism fairs, FITUR is a bustling hub of activity where exhibitors and visitors from every corner of the globe gather. This event is a golden opportunity for the EU Tourism Platform to shine, showcasing groundbreaking initiatives and forging alliances with international partners. Expect an electrifying atmosphere filled with insightful presentations, engaging workshops, and lively discussions on the hottest trends and best practices in tourism today.
Hot on the heels of FITUR is the highly anticipated European Tourism Day 2026 in Brussels, taking center stage on January 26. This prestigious gathering attracts industry stakeholders, visionary policymakers, and passionate thought leaders. It’s a vital forum where the latest sustainable tourism practices, cutting-edge innovations, and forward-thinking regulatory frameworks are passionately deliberated to carve out the future of tourism throughout Europe.
March roars in with ITB Berlin, a marquee event held from March 3-5 2026 in the heart of Germany. ITB Berlin stands as a beacon in the travel trade show circuit, uniting global players in the travel and tourism industry. The EU Tourism Platform's presence here speaks volumes, facilitating lively exchanges with key industry players and underscoring the pivotal role of European tourism on the grand world stage.
The adventure concludes in lively Zagreb at Place2GO from March 20-22 2026. This vibrant event is more than just an exhibition; it’s a lively forum for engaging with the Croatian market and regional stakeholders. Known for its dynamic exhibition space and eclectic program, attendees will discover new destinations, forge new collaborations, and strategize for growth in this ever-evolving sector.
These events promise not just to showcase the EU Tourism Platform’s initiatives but to ignite a spirited conversation about the future of tourism, fuel innovations, and create partnerships that will shape the journey ahead.
#Sustainable tourism #Cross-regional cooperation #Stakeholder engagement #Innovation in tourism #Climate action
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