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European Commission takes stock of progress towards a green and digital tourism

TTP reports

10 September 2024

European Commission takes stock of progress towards a green and digital tourism

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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An illustrative picture of a sunset over a meadow near a house

The European Commission has released a report on its first review of the Transition Pathway for Tourism, the most advanced of the transition pathways. Two years after its launch, the report highlights tangible results in all action areas, thanks to the active participation of tourism stakeholders across the EU and beyond.

Publishing org

European Commission

Related Organisation

European Commission

Topics
Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Organisation Type

Academic/Research and VET Institutions

Company with 250 or more employees

Consumer / tourist organisation

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local authorities

Media/Travel Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Regional authorities

SMEs (a company with less than 250 employees)

Trade Unions

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Accessible tourism services

    • Best practices, peer learning and networking

    • Changes in tourism demand and opportunities

    • Circularity of tourism services

    • Coordinated information on travelling

    • Cross-border travelling

    • Digitalisation of tourism SMEs and destinations

    • Equal and fair tourism jobs

    • Funding and support measures

    • Governance of tourism destinations

    • Green Transition of Tourism Companies and SMEs

    • Improving formal education

    • Improving statistics and indicators

    • Innovative tourism services

    • Multimodal travelling

    • Online visibility of tourism offer

    • Pact for skills

    • Promoting PEF/OEF methods for tourism

    • R&I on climate-friendly tourism

    • R&I on digital tools for tourism

    • Short-term rentals

    • Skills needs for twin transition

    • Sustainable mobility

    • Tools for data on tourism

    • Tourism strategies

    • Training opportunities

    • Well-being of residents

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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The report reveals that 241 organizations, including SMEs, have responded to the call, making  529 pledges to renew EU tourism. Most of these actions focus on supporting the green transition. For instance, the Pays de la Loire Region has committed to developing sustainable connectivity by 2030, ensuring that all destinations are accessible by green transport (soft or collective mobility), eliminating the need for individual cars. This pledge, like others, is published on the Commission’s website as an inspiring example.

The Commission has also made significant progress in the digital transition with initiatives such as the regulation on short-term accommodation rentals and the Common European Data Space for Tourism. Additionally, several funding opportunities have been provided, as outlined in the Guide on EU Funding for Tourism. The Commission has also established the ‘Together for EU Tourism (T4T)’ expert group to facilitate knowledge transfer and identify key areas for collaborative action.

Member States have shown their support through various measures, published in December 2022 in the EU Tourism Agenda for 2030. The transition pathway is an ongoing process, and stakeholders are encouraged to continue sharing their commitments to the transition of EU tourism.

Documents

Transition pathway for tourism - Taking stock of progress by 2023
English
(3.03 MB - PDF)
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