As a European Association, acting on behalf of its membership, Freshfel Europe signs the Code of Conduct. In doing so, Freshfel Europe is a European Association signatory without specific commitments.

Commitments by aspirational objectives:

As a European Association signatory without specific commitments, Freshfel Europe pledges to: 

• Endorse the aspirational objectives set out in this Code (where applicable); 

• Promote and disseminate this Code within its constituencies; 

• Encourage its members to align sustainability actions and/or business practices to the aspirational objectives and targets of the Code and invite them, voluntarily, to adhere to this Code, as appropriate; 

• Explore the possibility of developing sector-specific tools and resources in support of this Code; 

• Provide, on an annual basis, a report of their activities in support of this Code, which will be published on an open dedicated website; 

• Continue to engage in dialogue with other food chain/systems actors and EU and international policy-makers to forge (new) relationships, exchange good practices and discuss challenges encountered, learn from each other (studies, projects) and create better mutual understanding, and identify opportunities for collaboration and potential partnership.

Freshfel Europe’s work in support of the Code of Conduct’s aspirational objectives includes, but is not limited to, the following areas:

• Healthy, balanced, and sustainable diets promotion and facilitation;

• Fruit and vegetable consumption promotion and facilitation;

• Food loss and waste prevention and reduction;

• Sustainable production methods promotion and facilitation;

• Sustainable value creation along the fruit and vegetable supply chain;

• Sector environmental footprint development for supply chain optimization and reduction of the environmental impact of fruit and vegetable consumption;

• Sustainable sourcing facilitation;

• Sustainable trade facilitation.