Best practices
02 September 2024
A digital journey in cultural heritage - Revitalizing museum in Riga
Best practices
02 September 2024
Cultural tourism
Urban/city tourism
Digitalisation of tourism SMEs and destinations
+4 more
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The Riga Motor Museum in Latvia tripled its visitor numbers to nearly 200,000 within a year after a 2016 reconstruction that expanded and modernized its exposition space.
ECTN
European Union
Topics
Latvia
Company with 250 or more employees
Consumer / tourist organisation
Cultural and Heritage Organisations
Destination Management & Marketing Organisations
Local authorities
Media/Travel Journalist Organisations
NGOs / Non-profits
Regional authorities
SMEs (a company with less than 250 employees)
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Specific types of tourism
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Cultural tourism
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Urban/city tourism
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Transition Pathway Strategic Areas
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Digitalisation of tourism SMEs and destinations
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Innovative tourism services
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Sustainable mobility
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Business activities
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Activities of associations and other organisations supporting tourism
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Museums
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The Riga Motor Museum in Latvia, under the guidance of the ECTN, embarked on an innovative journey of digitalization and cultural resource enhancement. After a large-scale reconstruction in July 2016, the museum expanded its exposition space, creating a comfortable and enjoyable environment for visitors while preserving its historical architecture and unique atmosphere. The centerpiece of this transformation was the creation of an entirely new and interactive museum exposition, seamlessly integrating multimedia solutions. The reconstruction aimed to attract a diverse audience, including people of all ages and families, encouraging repeat visits. Notably, within a year after the reconstruction, nearly 200,000 people visited the museum—triple the pre-reconstruction numbers from 2012.
#Empowerment #Digital nomadism
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