Knowledge documents
20 March 2025
Airbnb's report on spring travel trends for 2025
Knowledge documents
20 March 2025
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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Airbnb has revealed the 2025 spring travel trends, highlighting a surge in solo adventures, soft travel experiences, and pet-friendly holidays.
Airbnb
Topics
Albania
Armenia
Austria
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Cyprus
Czechia
Denmark
Estonia
EU-27
Finland
France
Georgia
Germany
Greece
Hungary
Iceland
Ireland
Italy
Kosovo
Latvia
Liechtenstein
Lithuania
Luxembourg
Malta
Moldova
Montenegro
Netherlands
North Macedonia
Norway
Poland
Portugal
Romania
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
Türkiye
Ukraine
Academic/Research and VET Institutions
Company with 250 or more employees
Consumer / tourist organisation
Cultural and Heritage Organisations
Destination Management & Marketing Organisations
EU institutions
Financial Institutions and Investors
Industry Associations and Chambers of Commerce
International Organisations
Local authorities
Media/Travel Journalist Organisations
National authorities
Networks and Federations / Confederations
NGOs / Non-profits
Regional authorities
SMEs (a company with less than 250 employees)
Trade Unions
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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Festival tourism
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Gastronomy tourism
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Health and medical tourism
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Mountain tourism
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Rural tourism
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Sports tourism
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Urban/city tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Improving statistics and indicators
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Online visibility of tourism offer
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Business activities
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Activities of amusement parks and theme parks
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Activities of associations and other organisations supporting tourism
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Air passenger transport
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Camping grounds, recreational vehicle parks and trailer parks
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Events catering and other food services
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Festivals, cultural and entertainment activities
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Gardens and nature reserves activities
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Holiday Housing / Apartments and other short stay accommodation
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Hotel and similar accommodation
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Mobile beverage services
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Mobile food services
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Museums
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Operation of historical sites
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Other
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Other accommodation
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Other amusement and recreation activities
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Other food and beverage services
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Other holiday reservation services
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Other tourism transportation activities
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Rail Passenger transport
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Recreational and sport activities
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Restaurants, cafes and bars (Food and Beverage serving activities)
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Road passenger transport
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Tour operator activities
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Travel agency activities
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Water (sea, coastal and inland) passenger transport
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According to Airbnb, key trends for the 2025 spring season indicate a rising interest in cultural immersion, solo travel, pet-friendly getaways, and unique destinations. Solo travel searches have surged by 90% for spring 2025 compared to last year, with many travellers opting for 'soft travel'—slower-paced trips that emphasise leisure and well-being. Top trending destinations this spring, based on increased searches since spring 2024, include Amsterdam (Netherlands), Basel (Switzerland), Cologne (Germany), and more. For further details on spring travel trends, please refer to the Airbnb report released on 26 February 2025, via the link on the left-hand side of the platform.
#Tourism indicators
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