Policy
26 September 2024
Finland’s National Tourism Strategy 2019–2028: Sustainable growth and renewal roadmap
Policy
26 September 2024
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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Finland’s national tourism strategy for 2019–2028 aims to achieve sustainable growth through four key priorities and emphasizes stakeholder cooperation for economic impact and renewal.
Ministry of Economic Affairs and Employment in Finland
Topics
Finland
Academic / Research and VET Institutions
Company with 250 or more employees
Consumer Organisations
Cultural and Heritage Organisations
Destination Management & Marketing Organisations
EU institutions
Financial Institutions and Investors
Industry Associations and Chambers of Commerce
International Organisations
Local authorities
Media / Journalist Organisations
National authorities
Networks and Federations / Confederations
NGOs / Non-profits
Regional authorities
SMEs (a company with less than 250 employees)
Trade Unions
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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Education tourism
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Festival tourism
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Gastronomy tourism
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Health and medical tourism
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MICE tourism
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Mountain tourism
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Religious tourism
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Rural tourism
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Sports tourism
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Urban/city tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Accessible tourism services
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Governance of tourism destinations
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Green Transition of Tourism Companies and SMEs
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R&I on digital tools for tourism
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Tourism strategies
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Business activities
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Activities of amusement parks and theme parks
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Activities of associations and other organisations supporting tourism
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Air passenger transport
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Camping grounds, recreational vehicle parks and trailer parks
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Events catering and other food services
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Festivals, cultural and entertainment activities
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Gardens and nature reserves activities
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Holiday Housing / Apartments and other short stay accommodation
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Hotel and similar accommodation
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Mobile beverage services
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Mobile food services
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Museums
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Operation of historical sites
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Other
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Other accommodation
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Other amusement and recreation activities
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Other food and beverage services
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Other holiday reservation services
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Other tourism transportation activities
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Rail Passenger transport
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Recreational and sport activities
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Restaurants, cafes and bars (Food and Beverage serving activities)
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Road passenger transport
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Tour operator activities
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Travel agency activities
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Water (sea, coastal and inland) passenger transport
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The document outlines Finland’s national tourism strategy for 2019–2028 and the action plan for 2019–2023. It aims to position Finland as the most sustainably growing tourist destination in the Nordic countries. The strategy focuses on four key priorities: fostering sustainable development, responding to digital change, improving accessibility, and ensuring a competitive operating environment. In addition, the document emphasizes the importance of cooperation among various stakeholders and provides a roadmap for growth and renewal in Finnish tourism.
It also highlights the significant economic impact of tourism in Finland, noting that tourism exports accounted for over 17% of service export income in 2017 and employed more than 140,000 people. The strategy supports the Finnish government’s broader goals and includes measures to be implemented collaboratively by a wide range of actors.
For an in-depth analysis and further insights, please visit the linked source on the left-hand side of the platform.
#Sustainable tourism #Destination management
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