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ÖHV Quartals-Benchmark Q1 2025: Shifting trends in Austria’s hotel market

Knowledge documents

09 July 2025

ÖHV Quartals-Benchmark Q1 2025: Shifting trends in Austria’s hotel market

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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The ÖHV Quartals-Benchmark Q1 2025 reports varied hotel performance across Austrian cities, with declines in Salzburg and Graz, stability in Linz, and a slight RevPAR increase in Vienna.

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Austrian Hotel Association

Topics
Geographical descriptors

Austria

Organisation Type

Company with 250 or more employees

Destination Management & Marketing Organisations

Financial Institutions and Investors

National authorities

SMEs (a company with less than 250 employees)

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Coordinated information on travelling

    • Improving statistics and indicators

  • Business activities

    • Camping grounds, recreational vehicle parks and trailer parks

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Other accommodation

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The ÖHV Quartals-Benchmark Q1 2025, published by the Austrian Hotel Association (ÖHV) in 2025, presents the latest performance data for Austria’s hotel sector. Based on STR data, the report highlights a decline in occupancy and RevPAR in Salzburg and Graz compared to Q1 2024, while Linz remains stable and Vienna shows a slight increase in RevPAR despite stagnant occupancy. The benchmark also includes comparisons with selected European cities, such as Munich, which reported improved performance. This quarterly analysis supports hotel operators in tracking market trends and making informed strategic decisions (The original piece available only in German).

#Tourism indicators #Tourism development 

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