Knowledge documents
21 March 2025
Opportunities and threats of trends on the European outbound tourism
Knowledge documents
21 March 2025
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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European outbound tourism trends emphasize sustainability, digital innovation, and the growing influence of Gen Y and Gen Z travellers.
Centre for the Promotion of Imports from developing countries
Topics
Albania
Armenia
Austria
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Cyprus
Czechia
Denmark
Estonia
EU-27
Finland
France
Georgia
Germany
Greece
Hungary
Iceland
Ireland
Italy
Kosovo
Latvia
Liechtenstein
Lithuania
Luxembourg
Malta
Moldova
Montenegro
Netherlands
North Macedonia
Norway
Poland
Portugal
Romania
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
Türkiye
Ukraine
Academic / Research and VET Institutions
Company with 250 or more employees
Consumer Organisations
Local Authorities
National authorities
NGOs / Non-profits
Regional Authorities
SMEs (a company with less than 250 employees)
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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Education tourism
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Festival tourism
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Gastronomy tourism
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Health and medical tourism
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MICE tourism
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Mountain tourism
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Religious tourism
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Rural tourism
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Sports tourism
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Urban/city tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Changes in tourism demand and opportunities
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Coordinated information on travelling
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R&I on digital tools for tourism
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Business activities
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Activities of amusement parks and theme parks
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Activities of associations and other organisations supporting tourism
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Air passenger transport
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Camping grounds, recreational vehicle parks and trailer parks
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Events catering and other food services
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Festivals, cultural and entertainment activities
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Gardens and nature reserves activities
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Holiday Housing / Apartments and other short stay accommodation
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Hotel and similar accommodation
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Mobile beverage services
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Mobile food services
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Museums
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Operation of historical sites
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Other
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Other accommodation
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Other amusement and recreation activities
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Other food and beverage services
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Other holiday reservation services
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Other tourism transportation activities
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Rail Passenger transport
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Recreational and sport activities
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Restaurants, cafes and bars (Food and Beverage serving activities)
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Road passenger transport
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Tour operator activities
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Travel agency activities
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Water (sea, coastal and inland) passenger transport
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The Centre for the Promotion of Imports from developing countries provides insights into the latest trends in European outbound tourism. It highlights sustainability as the primary trend, emphasising the urgent need for the tourism sector to reduce carbon emissions and achieve net zero by 2050. It also discusses the rise of transformational travel, the use of digital technology, and the growing influence of Gen Y and Gen Z travellers. These trends present both opportunities and challenges for the tourism industry.
#Tourism development #Sustainable tourism #Carbon footprint reduction #Innovation in tourism
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