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Global Initiative Launches Zero-Waste Movement for Sustainable Tourism

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01 April 2026

Global Initiative Launches Zero-Waste Movement for Sustainable Tourism

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Coastal, maritime and inland water tourism

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On Zero-Waste Day, international tourism leaders launched an ambitious initiative, "Recipe of Change," designed to integrate zero-waste concepts into travel practices, addressing the significant challenge of food waste in tourism.

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UN Tourism

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UN Tourism

UNEP

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Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

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Slovenia

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Organisation Type

Company with 250 or more employees

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National authorities

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SMEs (a company with less than 250 employees)

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  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Circularity of tourism services

    • Green Transition of Tourism Companies and SMEs

    • Innovative tourism services

    • Tourism strategies

    • Well-being of residents

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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On Zero-Waste Day, a transformative initiative titled “Recipe of Change” was launched by the United Nations Environment Programme (UNEP) and UN Tourism. This groundbreaking effort aims to tackle a major global sustainability challenge: food waste. By embedding zero-waste concepts throughout the tourism industry, the initiative seeks to revolutionize travel with sustainable practices that appeal to eco-conscious tourists.

Focusing on eliminating food waste, the "Recipe of Change" initiative promotes responsible travel and emphasizes community engagement in adopting sustainable tourism methods. It aims to foster eco-friendly accommodations and sustainable destinations, creating travel experiences that respect the planet and preserve cultural integrity.

In addition to addressing food waste, the initiative aligns with the European Union's forthcoming tourism strategy. By furthering a circular tourism economy, it provides opportunities to engage communities across Europe and beyond in a unified push towards climate-friendly tourism practices.

Find out more about how this initiative is set to transform the future of travel by visiting UN Tourism website.

#Zero-waste initiatives #Sustainable tourism #Responsible travel #Circular tourism economy #Community engagement

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