Best practices
31 January 2025
SToryATU: Leveraging sustainable tourism indicators for regional development
Best practices
31 January 2025
Adventure tourism
Coastal, maritime and inland water tourism
Cultural tourism
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The Interreg Europe programme recognised the 'SToryATU' initiative of County Donegal as a good practice for its use of the European Tourism Indicator System to facilitate smart, evidence-based planning through digital dashboards displaying 40 sustainable tourism indicators.
Topics
Ireland
Local authorities
National authorities
Regional authorities
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Specific types of tourism
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Adventure tourism
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Coastal, maritime and inland water tourism
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Cultural tourism
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Ecotourism
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Education tourism
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Festival tourism
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Gastronomy tourism
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Health and medical tourism
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MICE tourism
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Mountain tourism
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Religious tourism
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Rural tourism
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Sports tourism
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Urban/city tourism
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Wellness tourism
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Transition Pathway Strategic Areas
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Coordinated information on travelling
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Improving statistics and indicators
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Innovative tourism services
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Business activities
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Activities of amusement parks and theme parks
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Activities of associations and other organisations supporting tourism
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Air passenger transport
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Camping grounds, recreational vehicle parks and trailer parks
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Events catering and other food services
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Festivals, cultural and entertainment activities
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Gardens and nature reserves activities
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Holiday Housing / Apartments and other short stay accommodation
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Hotel and similar accommodation
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Mobile beverage services
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Mobile food services
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Museums
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Operation of historical sites
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Other
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Other accommodation
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Other amusement and recreation activities
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Other food and beverage services
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Other holiday reservation services
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Other tourism transportation activities
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Rail Passenger transport
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Recreational and sport activities
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Restaurants, cafes and bars (Food and Beverage serving activities)
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Road passenger transport
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Tour operator activities
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Travel agency activities
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Water (sea, coastal and inland) passenger transport
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The Interreg Europe programme recognised the "SToryATU" initiative as a good practice and published its overview in December 2024. It uses the European Tourism Indicator System, which offers a toolkit with surveys and indicators addressing destination management, economic value, and environmental and socio-cultural impacts. SToryATU gathers 40 sustainable tourism indicators and displays them in digital dashboards for stakeholders, facilitating smart and evidence-based planning. To explore the complete overview of this good practice, including the resources required for implementation, evidence of success, and potential for learning or transfer, please follow the attached link.
#Tourism sustainability indicators #Innovation in tourism #Sustainable tourism #Stakeholder engagement
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