As the tourism industry shifts towards sustainability, driven by the EU's climate neutrality goals for 2050 and travellers' preference for eco-friendly and ethical options, businesses are increasingly adopting green certifications. The sustainability certifications ensure future-proof compliance, protect companies against greenwashing regulations, enable them to make verified environmental claims, attract environmentally-conscious travellers, and help reduce costs through energy efficiency and waste reduction.

For more information on EU sustainability certifications and the role of third-party certifications for accommodation providers, read the interview with Emmanuelle Maire, Manager at the Directorate-General of the European Commission’s Environment Policy, released by Booking.com on 23 January 2025, via the link on the left-hand side of the platform.

#Eco-friendly accommodations #Sustainable travel #Green transition