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Reimagining Tourism: A Rightful Path to Global Prosperity

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18 November 2025

Reimagining Tourism: A Rightful Path to Global Prosperity

Adventure tourism

Coastal, maritime and inland water tourism

Cultural tourism

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The tourism industry is poised for transformation, offering a chance to become an engine of inclusive prosperity. Explore how the World Economic Forum's report proposes an "ecosystem approach" to address current challenges and foster global well-being.

Publishing org

World Economic Forum

Related Organisation(s)

World Economic Forum

Topics
Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Other

Organisation Type

Academic / Research and VET Institutions

Business Support Organisation

Company with 250 or more employees

Cluster Organisations

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Notified Bodies

Regional Authorities

SMEs (a company with less than 250 employees)

Social Economy Entity

Trade Unions

Other

  • Specific types of tourism

    • Adventure tourism

    • Coastal, maritime and inland water tourism

    • Cultural tourism

    • Ecotourism

    • Education tourism

    • Festival tourism

    • Gastronomy tourism

    • Health and medical tourism

    • MICE tourism

    • Mountain tourism

    • Religious tourism

    • Rural tourism

    • Sports tourism

    • Urban/city tourism

    • Wellness tourism

  • Transition Pathway Strategic Areas

    • Changes in tourism demand and opportunities

    • Governance of tourism destinations

    • Green Transition of Tourism Companies and SMEs

    • R&I on climate-friendly tourism

    • Tourism strategies

  • Business activities

    • Activities of amusement parks and theme parks

    • Activities of associations and other organisations supporting tourism

    • Air passenger transport

    • Camping grounds, recreational vehicle parks and trailer parks

    • Events catering and other food services

    • Festivals, cultural and entertainment activities

    • Gardens and nature reserves activities

    • Holiday Housing / Apartments and other short stay accommodation

    • Hotel and similar accommodation

    • Mobile beverage services

    • Mobile food services

    • Museums

    • Operation of historical sites

    • Other

    • Other accommodation

    • Other amusement and recreation activities

    • Other food and beverage services

    • Other holiday reservation services

    • Other tourism transportation activities

    • Rail Passenger transport

    • Recreational and sport activities

    • Restaurants, cafes and bars (Food and Beverage serving activities)

    • Road passenger transport

    • Tour operator activities

    • Travel agency activities

    • Water (sea, coastal and inland) passenger transport

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As tourism is predicted to contribute $16 trillion to the global economy and create over 100 million jobs by 2034, it is vital to address the industry's pressing challenges, such as overcrowding, environmental degradation, and social inequalities. The World Economic Forum's report "Beyond Tourism: Coordinated Pathways to Inclusive Prosperity" urges stakeholders to adopt a more integrated "ecosystem approach" that views tourism as a sector of interconnected industries.

The report highlights successful global case studies showcasing how coordinated action across technology, finance, infrastructure, and sustainability can amplify tourism's positive impacts. It emphasizes the importance of aligning strategies to benefit travelers and local communities alike, promoting cultural exchange, environmental stewardship, and community empowerment. The document stresses the need for a coordinated, inclusive approach that cuts across multiple sectors, fostering a unified commitment among all stakeholders.

To delve deeper into the futurescape of tourism, read the full report from the Forum at Beyond Tourism: Coordinated Pathways to Inclusive Prosperity and engage in building a prosperous global travel community.

Discover more about transformative growth in tourism and how you can be part of the solution by following the link to the complete article.

 

#Regenerative tourism #Sustainable tourism planning #Community engagement #Responsible travel #Green financing

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Categories
Coastal, maritime and inland water tourism Cultural tourism Ecotourism +64 more