The Management Contract 2023–2028, published by visit.brussels in June 2023, outlines the strategic and operational framework for the organisation’s activities over a five-year period. It defines the responsibilities, objectives, and performance indicators for visit.brussels, structured around key areas such as international promotion, media strategy, and visitor services. The contract aims to ensure transparent governance and alignment with the Brussels-Capital Region’s tourism and cultural development goals.It also establishes mechanisms for collaboration, financial oversight, and regular evaluation to support continuous improvement. The document reinforces Brussels’ ambition to be a sustainable, inclusive, and attractive destination, while enhancing the visitor experience and the city’s international visibility. For an in-depth analysis and further insights, please visit the linked source on the left-hand side of the platform (The original piece available only in Dutch and in French). 

#Tourism development #Destination management